Advertisement

Advertisement is a form of communication intended to persuade an audience ( viewers, readers, or listeners ) to purchase or to inform potential customers about products and services and how to obtain and use them.

Kind of advertisement :

1.      Family advertisement

2.      Announcement advertisement

3.      Invitation advertisement

4.      Request advertisement

5.      Article advertisement

6.      Offer advertisement

Function of advertisement :

·         Promotion

·         Communication

·         Information

Type of an advertisement :

·         Digital advertisement (television, radio, etc)

·         Online advertisement (music, web, etc)

·         Product advertisement (food, cosmetic, etc)

Language feature of advertisement :

·         Using the correct/ suitable words

·         Using the interesting and suggestive expression

·         Using positive expression

·         Text of advertisement should be directed to the goals.

Content of advertisement :

·         Objective and honest

·         Brief and clear

·         Not mocking to group/ other producer

example :